Growth 07 April 2026 13 min read Planning a gym pre-sales campaign? Ideas for launching your next location by Ollie Flegg Maximise early sign-ups and hit the ground running with effective pre-sales campaign ideas. Read more
Retention 02 February 2026 8 min read Bye for now, not forever: Ending gym memberships on a positive note by Megan Greenaway Discover how to handle gym membership cancellations with care, leaving the door open for a future return. Read more
Management 30 January 2026 16 min read 15 winning fitness business ideas for 2026 by Megan Greenaway People love new! So, breathe new life into your club with 15 fitness business ideas that you need to know about. Read more
Retention 26 January 2026 11 min read 5 reasons why members quit the gym & how to cut cancels by Megan Greenaway Get fresh insights into the most common cancellation reasons gym operators are seeing. And tips to reduce cancellations. Read more
Marketing 26 January 2026 16 min read Gym branding: The secret to a powerful fitness business by Joanna Ashton Get branding right and you’ll create strong member experiences powering growth and inspiring loyalty. Read more
Engagement 20 January 2026 24 min read 31 Gym challenges to engage members by Resamania Everything you need to know about running challenges for your members – including 31 ideas! Read more
Growth 19 January 2026 10 min read Stop blending in! Get your fitness business noticed & remembered by James Barter More competition than ever? Find out how your business can stand out and attract loyal members in today’s busy fitness market. Read more
Engagement 14 January 2026 8 min read Time to rethink & rebrand the gym induction? by Megan Greenaway Inductions are an important part of your new member journey. How effective are inductions? Do members actually want one? Read more
Growth 12 January 2026 8 min read How to sell more memberships without more leads by Ollie Flegg More leads won’t fix a leaky funnel! Find out how to sell more membership by improving your conversion rate. Read more
Retention 05 January 2026 11 min read Habit formation: Help members build a visit habit to boost retention by Megan Greenaway Keep more members for longer by guiding members to make regular gym visits a lasting habit. Read more
Management 05 January 2026 14 min read Gym membership price matters: what’s the average cost of a gym membership? by Resamania Understand average membership prices, how much big chains charge, and how to price membership packages. Read more
Marketing 22 December 2025 8 min read Low-effort, low-spend ways to market your fitness business by Joanna Ashton Get practical marketing ideas to help you grow your fitness business with minimal effort and minimal cost. Read more
Growth 08 December 2025 6 min read New revenue streams to add in 2026 by Ollie Flegg Strengthen your bottom line, delight members, and unlock growth opportunities with these 9 revenue stream ideas. Read more