Resamania Blog: Growth

Growth

27 July 2026

7 min read

Does “discount-led growth” hurt long-term profitability?

by Ollie Flegg

Scaling a gym business? Here’s why discounting could be quietly undermining the revenue you’ve worked hard to grow.

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Growth

30 November 2022

3 min read

Create a gym membership offer to win members

by Resamania

If you want to capitalise on the seasonal health and fitness kick that engulfs the population in January, now is the time ….

Growth

12 September 2022

4 min read

Gym business growth: become more than a gym

by Resamania

When does a gym become more than a gym? If you want your gym business to grow, you focus on ….

Growth

27 August 2022

4 min read

7 best practices to price & position your memberships effectively

by Resamania

Pricing and positioning your memberships effectively is the key to a healthy member base and a successful gym business. There ….

Growth

25 April 2022

5 min read

6 features & facilities to help your gym stand out

by Resamania

Gyms are bouncing back post-pandemic. Members are returning, new membership applications are surging and competition is becoming fiercer than ever. ….

Growth

15 November 2021

4 min read

The secret to running a successful gym member referral campaign

by Resamania

Gym member referral programmes are a great way to unlock more value from your members and grow your membership base. ….

Growth

01 November 2021

5 min read

Holding a gym open weekend – the pros & cons

by Resamania

Open weekends are one of the most popular, most effective ways to promote your gym or health club. They’re a ….