The Must-Have Kit For Your Gym In 2022 As the fitness industry continues to bounce back and members keep returning to gyms, 2022 is set to be a very successful year. But how do you make sure your gym is offering and delivering the very best for your members? How do you stand out from…
Attract More New Members In 2022 It’s never too late to prepare for the January spike in new joiners. Download our infographic for your checklist on to maximise the number of new members you attract in January and beyond. Make 2022 your best year ever! For more ways to grow your successful, sustainable gym business,…
How To Make Use Of Your Spare Rooms To Increase Revenue There are always changes to make at your gym to create a better experience for your members. New machines to install, new equipment to bring into your studios, new workout areas to create. But, have you thought about the space in your gym that…
The Secret To Running A Successful Gym Member Referral Campaign Gym member referral programmes are a great way to unlock more value from your members and grow your membership base. They’re a great promotional strategy for gyms big and small, because people value recommendations from friends and family. They want suggestions on where to go…
Holding A Gym Open Weekend – The Pros & Cons Open weekends are one of the most popular, most effective ways to promote your gym or health club. They’re a great way to get your brand out in the local community and attract new members. But they’re not without challenges. Holding an effective open weekend…
Prepare Your Gym For 2022 The global Covid-19 pandemic hit gyms and health clubs harder than most, with 2020 and 2021 seeing falling membership numbers, spiralling costs, and a shortage of staff for key roles. It’s easy to look back over the past 18 months, and the challenges that you’ve faced, and worry that 2022…
Fitness Park Case Study: Modernising The Gym Experience With a network of 234 gyms across Europe, Fitness Park opened in 2009 with the first low-cost gym model in France. The budget operator offers competitive pricing with ample space and equipment for members. Fitness Park has expanded into Spain, Portugal and other nations, with plans to…